I operated a small, successful, full-service marketing communications agency for many years. My biggest client was the regional furniture chain, Boston Interiors. At the time we won the business, they had not reviewed their brand in ... well ... maybe ever.

We first took them through a strategic development exercise, conducted market research, made observations and determinations based on that research, identified and articulated their positioning, and offered recommendations to promote the stores in a coordinated, consistent, and compelling way going forward. With their $3 million annual marketing budget, we developed and executed annual marketing and media plans, created all in-store signage, instituted an email marketing program, developed promotional materials, produced all advertising (TV, print, online), and built and maintained their first website. Some of my work for this client can be seen in the gallery below. 

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You don't have to need all that nor have that kind of budget to take advantage of the thinking behind this work. Big project or small, limited budget or not, I would love to hear about your company, your organization, your project, and talk about what I could contribute. If you see anything here that sparks your interest, contact me today.